Script and scenario development for Egg remortgage podcast. When Claydon Heeley needed a writer with remortgage understanding to develop scenarios to support finance expert René Carayol's podcast for Egg, they turned to me. The brief called for treatments that struck a balance: illustrating important financial concepts on the one hand, whilst holding attention with human interest on the other.
- SCRIPTING & SCENARIO DEVELOPMENT: Ian Castle, Freelance Copywriter
- AGENCY: Claydon Heeley
