IFS wanted to highlight how its ERP software could offer intelligence in end-to-end manufacture, transforming data into business value. Following briefings with IFS Manufacturing subject matter experts, and desk research, I developed treatments and scripts for a series of 12 succinct 60-90 second explainer videos hosted on the industry landing page. This video script sample unpacks Operational Intelligence.
- COPY: Ian Castle, Freelance Copywriter
- CLIENT: IFS
Operational Intelligence video copy sample, Manufacturing sector, IFS (US English)
[Excerpt]:
Web teaser:
AI IN OPERATIONAL INTELLIGENCE
- How can I spot mistakes, oversights and errors?
- How can I detect valuable operational trends?
- How can I improve data integrity?
Watch video>
Voiceover script:
Intelligence and automation can help manufacturers to identify issues often hidden in large and disparate data sources.
By building pattern-based models, Artificial Intelligence can automatically detect and highlight errors or anomalies that would otherwise go unnoticed with manual checks and observations.
Trends and correlations that may have been missed by humans can be detected by a Machine Learning model. In addition, Cognitive computing techniques can help detect important patterns in images – for example examining X-ray scans of a product to spot potential manufacturing faults at different points in production.
Wider business benefits of using AI in Operational Intelligence include:
- Less static quality checks using AI-supported changes to quality control plans
- …and improved business-wide quality reporting
Finally, when introducing machine intelligence, it’s important to ensure that employees historically responsible for manual analysis understand how AI can now provide them with valuable decision support.
Fade to:
Transform your data into business value with ERP from IFS.
Runtime: ~70 secs