IANCASTLE:FREELANCE

ESG strategies for energy companies white paper copywriting, IFS

‘Three ESG strategies for energy companies’ white paper copywriting, IFS. To meet Environmental, Social and Governance (ESG) goals energy companies must re-imagine their revenue streams. After interviewing the IFS industry lead I researched wrote this 8-page thought-leadership white paper outlining three strategies for survival.

  • COPY: Ian Castle, Freelance Copywriter
  • CLIENT: IFS

ESG white paper copy sample, energy sector, IFS (US English)

[Excerpt]:

SOLVING ONE SUSTAINABILITY PROBLEM CAN MEAN ADDRESSING ANOTHER

While the sight of vast arrays of solar voltaic panels capturing solar energy seems reassuring, it also highlights longer term considerations that renewable technology can pose for energy producers trying to transition. The average life expectancy of solar panels is around 30 years. After 25 years use, latest analysis suggests panels will remain between 80 and 94 per cent efficient6. When correctly decommissioned, 96 per cent of solar panel materials can be recycled to produce further units. By 2030, 60 million new panels could be created from recycled materials worth $450m, producing 18GW of extra capacity and creating new jobs6.

TRANSITION: THE NEED FOR NEW INFRASTRUCTURE

In the UK, the transport sector is now the largest source of greenhouse gas emissions. From 2030, the UK government will ban the sale of all new petrol and diesel cars to help the country hit its ambitious 2050 climate goals. According to the Society of Motor Manufacturers and Traders, the UK will need 2.3m public charge points by the end of the decade to eliminate driver ‘range anxiety’ and support the transition from conventionally fueled vehicles to Electric Vehicles (EVs). Currently, 42,000 UK public charge points are available7. But UK daily charge point installation rates are just 6% of the required 700 a day. In tandem, business and commercial fleets who adopt EVs must learn to manage resources that have a finite range between charging based on battery capacity. For the first time, vehicle scheduling algorithms for service and logistics companies will need to intelligently predict and plan for stops at charging stations.