‘‘Why a third of energy companies seek tighter integration’ blog post copywriting, IFS. Global IFS research revealed valuable insights about digital transformation amongst energy decisionmakers. After interviewing the IFS subject matter expert I developed this thought leadership post analysing the findings.
- COPY: Ian Castle, Freelance Copywriter
- CLIENT: IFS
Energy sector thought leadership blog copy sample, IFS (US English)
[Excerpt]:
TIGHTER INTEGRATION
Energy companies under pressure are looking to digital transformation. More than three-in-ten (31%) oil, gas and utility organizations worldwide cite tighter integration and collaboration across functions among the top two drivers for the adoption of enterprise software systems.
Let’s be clear: organizations aren’t investing in this lightly. Each has identified business cases or pressures that warrant the investment. Our research finds a third or more of respondents highlighting one or more of six areas where they feel digital transformation will have a major business impact. These are:
- Sustainable energy
- New business models
- Asset management strategy
- Customer experience strategy
- Resource optimization
- Field service management
A digital transformation journey will ultimately touch on all of these by its conclusion, but organizations will, of course, want to prioritize their own first steps.
Renewable energy
From a sustainable energy standpoint, the focus is dealing with the new modern grid. Decentralization and a two-way grid model bring with it increased complexity. It’s hard enough to balance the grid in a one-way model, with centralized generation and consumers at the endpoint. The absence of a hub and spoke model demands new digital technology and tools to control flows such as Distributed Energy Resource Management Systems (DERMS) to manage the complexity.