Say hello to thinking, insights, messaging and writing that, for more than 30 years, has influenced hearts and minds around the world.
There's copy. And there's copy with an edge. Copy that shuns jargon and clutter.
That's what I'm about.
Fast, incisive thinking and copywriting for names and brands you'll know.
Empathy, pace and precision from a seasoned, absolutely no-nonsense freelance writer pro.
Browse my portfolio selection. Read sample copy extracts. View some work.
Then let’s talk to see how I can help you.
Ian helped to re-write and simplify messaging for Trunarrative.com and the Confidential Information Memorandum (CIM). Three weeks after completing both projects, I sold TruNarrative for close to £140M: one of the best ROIs I have ever received.
John Lord, former CEO and Founder of TruNarrative
I'm an agency buyer. Spare me the pitch. What's your day rate?
I manage a Brand. Our style’s unique. Are you versatile?
I run a business. You’re a copywriter. And?
Automotive
Technology
Financial Services
B2B & SaaS
Energy & Utilities
Construction & Engineering
Manufacturing
Service Sector
Hotels & Hospitality
Foodservice franchise
Healthcare & Medical
Education
Charity & Not-For-Profit
C-Suite Blogs
Video Scripts & Podcasts
Websites
White Papers/ Executive Summaries
Case Studies
eBooks, Ads & Sales Brochures